There's no shortage of contact enrichment tools. Apollo, Lusha, Hunter, ZoomInfo, Cognism, and several others are all happy to take your money. Why does prospiq exist? Three reasons.
One: we don't charge for what we can't verify
This is the rule prospiq is built around. You're never charged for an unverified email, or for a phone we can't find with confidence.
If our verification fails, you don't see the address — and you don't pay. If we can't pin down a direct dial, no number is returned and no credit is spent.
Most tools don't operate this way. They charge you for the attempt, regardless of whether the data they return actually works. That model passes their cost of bad data on to you in the form of bounced emails, damaged sender reputation, and wasted SDR cycles.
We absorb that cost ourselves. It's more expensive for us. We do it because the alternative — billing you for results that don't work — is what makes the rest of the industry feel hostile.
Two: same features at every paid tier
prospiq's plans differ in volume, not in features.
Starter gets you the same product as Pro. The difference is how many credits you have per month, whether the API is unlocked, and how many phones we return per reveal. Core features — single search, bulk upload, company search, LinkedIn workflow, saved lists, CRM integrations, Chrome extension — are available on every paid plan.
That isn't true of most enterprise sales tools. They gate features behind tiers because it creates upgrade pressure. We gate volume because volume is what actually scales with your team's size. A Starter customer running 10 lookups per day deserves the same product as a Pro customer running 100.
Three: pricing that doesn't punish growth
Most enrichment tools price per seat. Add a team member, pay another $50-$100/month — regardless of whether they actually use the tool that month.
prospiq doesn't price per seat by default. Paid plans are single-user, but the team add-on scales linearly: $45/month for five seats, $99/month for fifteen. A growing team doesn't get punished with a 5x bill increase the moment they hire two more SDRs.
You're paying for credits and for seats, both calibrated to actual usage. Hiring an SDR who doesn't ramp up for a quarter doesn't cost you anything extra during the ramp.
What you give up in exchange
Honesty about what we don't have:
- No deep account intelligence. prospiq finds verified contacts. We don't build company graphs, intent data, or technographic profiles. If you need those, you'll be using prospiq alongside another tool.
- No enrichment beyond email and phone. We don't enrich social handles, addresses, or org-chart data. Just the contacts.
- A smaller integration list than the big platforms. We launch with the major CRMs, the Chrome extension, and an API. Zapier and Google Sheets are coming. The long tail of niche integrations will take time.
- No enterprise procurement theater. We don't have ISO 27001 yet (we'll add it when it makes sense). We don't sign every custom contract addendum. If your buying process requires those, we may not be a fit yet.
What you get instead is a tool that doesn't lie about its data, doesn't punish growing teams, and doesn't pretend that hiding features behind upgrade prompts counts as enterprise sophistication.
Who prospiq is for
The people who'll get the most out of prospiq are:
- Founders running their own outbound
- Small sales teams who hate per-seat pricing
- Agencies doing enrichment for clients without enterprise budgets
- Engineering teams who'd rather hit an honest API than wrestle with a CRM integration
If that's you, start with the free tier. If it isn't — if you need deep intent data, broad firmographic intelligence, or enterprise-grade procurement support — there are bigger tools that will serve you better, and we'll point you toward them rather than try to be something we're not.